This is the home of the hard men. In Belgium, you need to love all things wet, windy and dirty. A ride here isn’t complete without taking on some grim conditions across bone-shuddering and teeth-chattering cobbles. If you make it to the finish of your ride in one piece, then it’s guaranteed to be rewarded with a healthy serving of some well-deserved frites and a beer.
The first 50 riders that register for the ride will receive a free limited-edition and Brussels-specific cap.
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To claim your cap you must show up on the day of the ride.
BIKELIFE
When you walk into Bikelife, you’ll feel like you’re at home. Jan and the team place a premium on good service and high-quality equipment and apparel – which means you’ll only get what you need and what you get will be a market leader. Passionate about both the science and art of cycling, Bikelife combines a renowned technical nous with a visceral passion for all levels of the sport.
BELGIAN TOOTHPASTE
Meet for coffee at Bikelife at 8am before we all roll out together at 8:30am. From Bikelife, we’ll go at tempo to two major monuments in Belgium – the muur of Geraardsbergen and Bosberg. The truly punchy route around the Flemish Ardennes will make the countryside roads outside of Brussels tough but memorable. Get ready!
